Post by account_disabled on Dec 6, 2023 8:59:33 GMT
Chambers of Commerce and industry-related organizations are also valuable resources. Competitive Analysis I know you’ve probably heard a lot about competitive analysis and companies offering to do this for a flat onetime fee. I don’t recommend ever hiring a company to do a onetime competitive analysis, as rankings are always changing and the need for competitive analysis is more than a onetime thing.
A competitive analysis is when you search Google for the keyword phrase you are wedding photo editing service targeting and then take the top results and run the URL through backlink checking software. The backlink checking software tells you what sites are linking to the competitor’s website. You then try to get the same, or similar, links to your website. This can be a very effective strategy; however, make sure you are getting quality links to your website. You may run into a lot of low quality, spammy-looking sites that other companies are acquiring links from.
You ultimately only want authentic, respectable, high quality sites sending traffic to your site. Ahrefs is a great backlink checking program, as is Moz’s Open Site Explorer. Ahrefs also gives you the ability to look at domain linking, meaning the number of links coming from a certain domain. I recommend running your own sight through and seeing if you have any low quality links. If you have, let’s say, links coming from a general directory with the anchor text being all keywords, you may want to consider using Google’s disavow tool, which allows you to remove links from.
A competitive analysis is when you search Google for the keyword phrase you are wedding photo editing service targeting and then take the top results and run the URL through backlink checking software. The backlink checking software tells you what sites are linking to the competitor’s website. You then try to get the same, or similar, links to your website. This can be a very effective strategy; however, make sure you are getting quality links to your website. You may run into a lot of low quality, spammy-looking sites that other companies are acquiring links from.
You ultimately only want authentic, respectable, high quality sites sending traffic to your site. Ahrefs is a great backlink checking program, as is Moz’s Open Site Explorer. Ahrefs also gives you the ability to look at domain linking, meaning the number of links coming from a certain domain. I recommend running your own sight through and seeing if you have any low quality links. If you have, let’s say, links coming from a general directory with the anchor text being all keywords, you may want to consider using Google’s disavow tool, which allows you to remove links from.